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"Some websites already do this effectively, including Facebook, Instagram, Twitter, and YouTube. "One cool way to engage users is about using muted autoplay and let them chose to unmute," said Beaufort. Muted videos will be permitted by the new browser. So they let the video portion run while muting the sound.
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The autoplay feature will still be in effect for that site until disabled.įrançois Beaufort, a Chrome promoter for Google, said some savvy advertisers have already learned that users will run away from autoplay ads in order to get away from the blaring noise. So if your favorite web pages automatically start ads or videos every time you visit them, muting the page will stop that from happening - even if you close out that session and come back another day. This month, Google will turn out a version of Chrome that will allow users to easily mute individual websites. The company pointed out that it is going forward with the autoplay-ban feature because the ads annoy users, reduce battery life in mobile devices, and use data unnecessarily. “These changes will also unify desktop and mobile web behavior, making web media development more predictable across platforms and browsers.” You can also disable it individually for each site. “This will allow autoplay to occur when users want media to play, and respect users' wishes when they don't,” a Google spokesman said in a press release. If this last behavior bothers you, you can globally disable it in the extension settings. It helps with opening pages in the background that play audio or video content automatically though.The new feature will be available on Chrome in January.
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If you want to limit autoplay, select "Document user activation is required". Note that this won't block autoplaying media completely, as media starts to play as soon as you interact with the page. Document user activation is required - Users need to interact with the document before audio or video content is played automatically.Audio or video content loaded from other sites require user interaction.
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